Serving Education and Training Markets Since 2006

August 2009

Social Learning Buzz Masks Deeper Dimensions, An Industry Whitepaper from the Gilfus Education Group

August 14th, 2009
While on the exhibit floor at NECC 2009 (The National Education Computing Conference) in late June in Washington, DC, I overheard an intriguing conversation about “social learning.” A very distinguished looking university professor was talking with a small group of graduate students. The professor pointed out to her younger colleagues that scores of exhibitors were promoting solutions for “social learning,” but that the vendors were misappropriating a term that had been established in the education field for a very long time.

She complained that today’s technology companies were simply cobbling together social networking tools such as blogs, wikis and bookmarking tools, pawning them off as “social learning” innovation. As an
e-learning innovator with over a decade of experience in the education sector, this conversation reminded me that several core educational principles were not being thoughtfully considered.

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