Education Market Research you can Trust
Looking for education market research you can make decisions with? Tired of the same old computing surveys that are re-purposed over decades? Looking to gain insight on how to grow your institution for the 21st century based on new and insightful information?
The Gilfus Education Group is the only company to be sought out by
- education institutions
- industry leading publishers
- telecom providers
- and industry investors
Founded by a father of modern day online learning we leverage our team of former education leaders, consulting firm partners, software company executives, entrepreneurs, and recognized industry thought leaders to develop effective market research so that you can make the right decisions for your organization. Gilfus Education Group team members bring decades of experience and relationships to provide individuals and organizations with up to date information for:
- Technology Vendor Profiles (ERP/LMS/CRM)
- Market Segmentation (K12/Higher Education)
- Vendor Competitive Positioning
- Industry and TechnologyTrends
- Annual Education Industry Predictions
- Custom Market Research
Education Market Research for the 21st Century
In 2010 the Gilfus Education Group launched several major research studies in North American Higher Education. Commissioned by major industry leaders the group obtained data and created strategies for:
- eTextbooks
- Mobile Learning
- Academic Analytics and Institutional Outcomes
- Learning Management Marketplace
- LMS Selection Analysis and Data
Various initiatives included strategic conversations with hundreds of academic institutions and industry leaders. Education Market Research results are available for Gilfus Education Group Education Industry Insight customers.
Death of Campus Computing and Birth of Education Industry Insights
New paradigms have changed the way technology is perceived in and around academic institutions. Historically thought of as "Campus Computing" the concept of campuses and computing have radically changed. No longer is the education campus just defined by physical boundaries nor is computing defined by the institutions themselves. Today education campuses can be global in nature and computing and technology is more often influenced by the consumer more so than the institutions.
Core tenants of this new school of thought and key drivers of "Education Industry Insights" are:
- The Consumerization of Education
- The Commoditization if Online Learning
- The Disaggregation of Programs of Learning
- Increased Online and Global Education Market Competition
- Thinking Strategically about Online Learning
As such critical Education Market Research is required not just data from on campus computing technology but market insights that can provide academic institutions, education vendors and industry investors with capabilities for critical decision making in a dynamic world of global education technology.
