Digital Marketing – EduLab B2B and B2C Digital Marketing Agency Build your Education and Training Business A modern digital marketing strategy must integrate all the moving pieces of the customer journey along a frictionless buying process. Discovering what works to bring in net new customers starts with understanding your current customer base and pre-defining your […]
Business Planning and Go To Market Advisement Business Planning andGo -To Market Advisement Plan your approach.. We know education markets (Training, LnD, K-20). From B2B (‘business to business’) to B2C (‘business to consumer’), our team of experts has worked within education technology and content companies selling to institutions and businesses, and from within academic institutions
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Going green at school isn’t just about student involvement. Teachers can learn how to make eco-conscious choices in the teacher’s lounge and when designing lesson plans, too.
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How did Blackboard help build #dctech? These original team members’ founding journeys explain. “We’re not the PayPal mafia, we didn’t go found Tesla after or anything like that, but I think that the network of the ex-Blackboard people that have gone on and done some pretty interesting things is large,” said Full Measure Education (and
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It’s time for another company profile and Brief History of Blackboard merger and Acquisitions. For this post, we want to paint the picture of one of the first LMS companies: Blackboard. Once the leading company in this product category, Blackboard diversified its corporate assets to curb the decline of revenues and to explore new business
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While most Cornell seniors are stressing over resumes and graduate school applications, Daniel Cane ’98 and Stephen Gilfus are concentrating on their company’s first academic marketing conference at the end of next month. Cane and Gilfus are founders of CourseInfo, a Cornell student and alumni company based in Ithaca. It produces academic software that helps
Senior’s company helps to produce Web pages for college courses Read More »
Everybody in tech knows (and often deifies) the PayPal mafia, the group that sold PayPal and turned their initial success into seven “unicorn” companies worth more than $1B each. In founding these companies and investing in others, they changed Silicon Valley forever. Well, the same concept applies to other companies (albeit on a smaller scale).
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The Business of Ed-Tech Once a popular edTech Blogger this post written by Audrey Waters first appeared on Hack Education on December 23, 2013. Part 10 of my Top 10 Ed-Tech Trends of 2013 series. “Education is broken, and someone should fix it.” It’s not a new narrative. Nor is the pressure for schools to
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By Paul Fain, Inside Higher Ed Syndicated News A one-hour phone conversation between officials at the Georgia Institute of Technology and a regional accreditor was necessary for the creation of one of the biggest developments in the MOOC craze. Whether that discussion was a regulatory burden or a courtesy call depends on whom you ask.
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